MedCore needed a patient-facing portal that worked for every age group — from tech-comfortable younger patients to older patients booking their first-ever online appointment. Speed of delivery mattered as much as usability.
MedCore's patients were calling the front desk for tasks that should have taken thirty seconds online — booking appointments, checking results, requesting refills. The organization needed a portal that was simple enough for a first-time user with no guidance, built and launched inside a tight 8-week window tied to a clinic expansion.
Every core task — booking, results, messaging — reachable in two taps from the home screen, tested with real patients across age groups.
Large touch targets, high-contrast text, and screen-reader-friendly markup from day one, not retrofitted later.
A tightly scoped first release focused on the handful of tasks driving the most front-desk calls, with a clear post-launch roadmap for everything else.
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